Facebook remains the undisputed leader among social media advertising channels. Globally, billions of people use the platform every day, and the average daily user will spend a few hours on it. To ensure your ideal buyers feel inspired to take action after seeing your ad on Facebook, here are a few tips:<\/p>\n
According to MarketingHub\u2019s Influencer Marketing Benchmark 2021 Report, influencers with follower counts under 15,000 have more than three times the engagement of those with audiences of more than a million. These rates plus microinfluencers\u2019 lower prices means they can add great value to for businesses.<\/p>\n
#ProTip:<\/strong> Clearly define your goals and cultivate ongoing relationships to truly benefit from influencer marketing.<\/p>\n Zenergy is excited to announce that the company has been selected as the official public relations partner for the US tour of Image Totale\u2019s immersive art exhibitions including Van Gogh<\/strong>, Picasso<\/strong>, and Monet<\/strong>. Working with the original immersive<\/em> art experience creators, Annabelle Mauger and Julien Baron, Zenergy\u2019s PR gurus will be promoting these pioneers across the US.<\/p>\n In southern France, Le Pr\u00e9sage is harvesting the sun\u2019s energy for cuisine solaire. The restaurant uses solar ovens and a Scheffler mirror \u2014 a large, parabolic dish that reflects and concentrates the sun\u2019s rays to heat a stove to 400 \u00b0C. The kitchen\u2019s water is heated by the sun, too.<\/p>\n Le Pr\u00e9sage\u2019s current incarnation serves fine food from a shipping container to guests for the time being as the owners will start building a fixed location later this year. The permanent restaurant will include a biogas installation to turn the site\u2019s own organic waste into gas, enabling chefs to cook on cloudy days and after sunset. Biogas residues can then be used to fertilize a garden that\u2019s meant to supply a quarter of the restaurant\u2019s vegetables. #FuturD\u00e9licieux<\/p>\n With retail sales growing more than 33%* in the last ten years and ranked in the Top 5 \u201cMost Liveable Cities in North America\u201d (The Economist Intelligence Unit, 2019), Calgary has become the hot spot of Canada.Boasted as an inclusive and entrepreneurial city connected through our community spirit, Calgary is a must for any brand wanting to pop-up.<\/strong><\/p>\n *The Conference Board of Canada, Spring 2021<\/p>\n 84% of leaders in the marketing industry have adapted digital initiatives to respond to changing consumer expectations. Of those, 91% rely on digital advertising and social media, 90% use video, Brand activations, service launches, event spaces and more opportunities are now available in \u201cThe Glass House\u201d at the newly redeveloped, mixed-use project \u2013 The Amazing Brentwood in Burnaby, Vancouver. The Glass House offers approximately 5,000 sq. ft. (over two levels) of dedicated pop-up space, available September 15, 2021, and onward. The Amazing Brentwood impressively combines shopping, living and entertainment in 28 acres \u2013 with world-class retailers including Nike, Sephora, H&M and more. Connected to Vancouver\u2019s SkyTrain via Brentwood Town Centre.<\/p>\n The holidays are fast approaching! We want to help you prepare your business for a busy period. Be set for success from start to finish with pop-up go! We will help you find the right space, prepare your pop-up, reach the right customers, and meet your pop-up expectations!<\/p>\n Head over to<\/strong> popupgo.com to check out available spaces!<\/strong><\/p>\n 500 sq. ft. of turnkey clothing store space in Rosedale fronting Yonge St.<\/p>\n IF YOU\u2019RE A MATCH CONTACT US!<\/a><\/strong><\/p>\n Pop-up shops provide brands with the flexibility and opportunity to experiment with less risk. Check out these other benefits of pop-ups:\ufeff<\/p>\n Interested in launching a pop-up? CONTACT US!<\/a><\/strong><\/p>\n The latest offering from pop-up go, projeX by pop-up go<\/strong> is a virtual pop-up marketplace and online shopping destination that connects consumers to a diverse variety of small businesses, boutiques, and local retailers, allowing them to discover high-quality, exclusive, and interesting finds. Brands can sell directly to consumers, create virtual pop-up stores, or host digital experiences \u2013 all in one place. It\u2019s a great way to launch a new product, test a new concept, or simply build an online presence.<\/p>\n Read about recent and upcoming pop-ups<\/strong> and pop-ins<\/strong> that we love.<\/p>\n George Herbert Mead<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":" 10 Smart Approaches to Optimizing Your Facebook Ads Facebook remains the undisputed leader among social media advertising channels. Globally, billions of people use the platform every day, and the average daily user will spend a few hours on it. To ensure your ideal buyers feel inspired to take action after seeing your ad on Facebook, […]<\/p>\n","protected":false},"author":1,"featured_media":3038,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/3037","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/comments?post=3037"}],"version-history":[{"count":2,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/3037\/revisions"}],"predecessor-version":[{"id":3263,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/3037\/revisions\/3263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/media\/3038"}],"wp:attachment":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/media?parent=3037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/categories?post=3037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/tags?post=3037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}#ClientNews Image Totale\u00a9: The Original Concept of Immersion<\/h3>\n
What We\u2019re Reading + Listening To<\/h3>\n
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#FGFStory: Europe\u2019s First Solar-powered Restaurant<\/h3>\n
#FunFacts Calgary<\/h3>\n
Featured Space: Vancouver The Glass House<\/h3>\n
Holiday Pop-Up Countdown: Halloween + Christmas Pop-Ups Wanted!<\/h3>\n
#ProTips Benefits of Pop-Ups<\/h3>\n
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projeX by pop-up go<\/h3>\n
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\u201cSociety is unity in diversity\u201d<\/strong><\/h3>\n