Part 1: Automotive, Beauty + Business<\/strong><\/p>\n Using a combination of influencer lists and social media platform research, the US Chamber of Commerce has identified the top five individual social media influencers across nine major industries. Here they are along with links to their top two channels as of December 2021.<\/p>\n Automotive<\/strong><\/p>\n Beauty<\/strong><\/p>\n Business<\/strong><\/p>\n Stay tuned to next week\u2019s FGF as we reveal 3 more industries!<\/p>\n Pantone revealed Very Peri as its Color of the Year for 2022, a periwinkle blue shade that was created specifically for the honor, the first time the Color of the Year is not a pre-existing hue.<\/p>\n Watch the video.<\/a><\/strong><\/p>\n \u201cRunning from one meeting to another can really take it out of you! But it\u2019s all worth it when you can sit down and chat with someone and interact in a way that wouldn\u2019t be possible virtually.\u201d Linda Farha, President, Zenergy Communications<\/p>\n Contact us to book a meeting at NRF!<\/a><\/strong><\/p>\n A TikTok video showing a Yorkshire terrier running in the middle of a road before a police car with flashing lights starts to follow it has attracted more than 938,000 likes and 6.6 million views. The clip is set to Inner Circle\u2019s 1987 track, \u201cBad Boys.\u201d<\/p>\n Watch the video.<\/a><\/strong><\/p>\n 63% of 18- to 34-year-olds trust influencer opinions more than messages from brands themselves, making influencer marketing a highly effective strategy to target Gen Z consumers.<\/p>\n For other age groups, influencer marketing is still relevant and valuable. Influencer marketing has grown 42% over the past year \u2014 worth $13.8 billion in 2021 \u2014 with 63% of businesses planning to increase their influencer marketing budget in the next year.<\/p>\n Sources: Influener Marketing and Sprout Social<\/p>\n Meet the Sustainable Alternative to Concrete that Caught the Eye of Dior and Louis Vuitton.<\/strong><\/p>\n What do an American crayfish, a Japanese weed, a French fashion label, and a British designer have in common? They are coming together to create a more sustainable bio-concrete. A project, commissioned by the Maison\/0 graduate program at Central Saint Martins, an arts and design college based in London, is working with Dior and Louis Vuitton to create sustainable versions of building materials for use in their luxury stores.<\/p>\n Zenergy is extending a 40% discount towards the creation of a personalized holiday GIF exclusively for our #FGF readers. Contact us!<\/p>\n Send it<\/a> <\/a>along and our team will select amongst those submitted to be featured in our next FGF.<\/p>\n \u201cWinter, a lingering season, is a time to gather golden moments, embark upon a sentimental journey, and enjoy every idle hour.\u201d<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":" Top Five Social Media Influencers in Nine Industries Part 1: Automotive, Beauty + Business Using a combination of influencer lists and social media platform research, the US Chamber of Commerce has identified the top five individual social media influencers across nine major industries. Here they are along with links to their top two channels as […]<\/p>\n","protected":false},"author":1,"featured_media":2594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2593","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/2593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/comments?post=2593"}],"version-history":[{"count":1,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/2593\/revisions"}],"predecessor-version":[{"id":2596,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/2593\/revisions\/2596"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/media\/2594"}],"wp:attachment":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/media?parent=2593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/categories?post=2593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/tags?post=2593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
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Pantone\u2019s Color of Year for 2022<\/h3>\n
Attending NRF? Book a meeting with us!<\/h3>\n
What We\u2019re Reading<\/h3>\n
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#FGFStory: Dog Running from Police Car Has Internet in Stitches<\/h3>\n
#FunFacts<\/h3>\n
#IdeasInAction: Ideas we Love<\/h3>\n
Your GIFt from Zenergy<\/h3>\n
Took a photo that you are proud of?<\/h3>\n
#FunFact: Snow is not white! <\/h3>\n