{"id":2534,"date":"2022-01-28T06:51:59","date_gmt":"2022-01-28T06:51:59","guid":{"rendered":"https:\/\/zenergycom.com\/fr\/?p=2534"},"modified":"2022-07-08T04:01:05","modified_gmt":"2022-07-08T04:01:05","slug":"fgf-dreamvertising-strategic-infographics-realignment-2022-and-more","status":"publish","type":"post","link":"https:\/\/brand.zenergycom.com\/fr\/fgf-dreamvertising-strategic-infographics-realignment-2022-and-more\/","title":{"rendered":"FGF: Dreamvertising, strategic infographics, realignment 2022, and more!"},"content":{"rendered":"<h3>Three Things to Know About the Metaverse<\/h3>\n<p><strong>The \u201cnew\u201d world:<\/strong> A metaverse primer: Companies should see the metaverse as the evolution of the internet or smartphones, but instead of interacting with keyboards or touchscreens, users are immersed in interactive environments, making them captive and active participants in cyberspace.<\/p>\n<p><strong>What the metaverse means for retail today, and what\u2019s in store for tomorrow:<\/strong> While the promise of the metaverse for retail holds great appeal (shopping experiences integrated seamlessly throughout immersive digital worlds), the development of the technology to support it is still in the very early stages.<\/p>\n<p><strong>At the National Retail Federation\u2019s Big Show, all eyes were on the metaverse:<\/strong> Retailers are getting excited about the metaverse, seeing it as an opportunity to deepen customer relationships.<\/p>\n<h3>#ProQuote<\/h3>\n<p>\u201c85% of consumers feel that for brands to be successful in the future, digital presences will be essential.\u201d<\/p>\n<p>Emma Chiu, Global Director, Wunderman Thompson Intelligence<\/p>\n<h3>Enterprising Leaders Sharing their Journey to Success<\/h3>\n<p>Need to light a fire under your team? Let us inspire them with guest speakers (in-person and virtual) that will help you realign, reset, and refocus.<\/p>\n<p>Topics can include:<\/p>\n<ul>\n<li>Integration strategies.<\/li>\n<li>Sales realignment.<\/li>\n<li>Insights for entrepreneurs who face business uncertainties.<\/li>\n<li>Media training and refreshes (i.e. Zoom interview tips).<\/li>\n<li>How to identify opportunities, emerging trends and develop creative solutions.<\/li>\n<\/ul>\n<p><strong><a href=\"mailto:info@zenergycom.com\">DM<\/a> us!<\/strong><\/p>\n<h3>Have an Interesting Perspective on Your Industry That You\u2019d Like to Share?<\/h3>\n<p><strong>#BeOurGuest<\/strong><br \/>\nShowcase your ideas and discuss what\u2019s on your mind by being a guest columnist in our #FGF newsletter! With a reach of 20,000 weekly readers and an average open rate of 20%, you\u2019ll get the attention of industry leaders directly.<\/p>\n<p><strong><a href=\"mailto:info@zenergycom.com\">DM<\/a> us!<\/strong><\/p>\n<h3>What We\u2019re Reading<\/h3>\n<ul>\n<li><a href=\"https:\/\/thrivingat50plus.com\/brand-storytelling\/\" target=\"_blank\" rel=\"noopener\">Why Brand Storytelling is Crucial for Your Business<\/a><\/li>\n<li><a href=\"https:\/\/strategyonline.ca\/2022\/01\/25\/dreamvertising-could-be-the-next-big-thing\/?utm_source=stream-newsletter&#038;utm_medium=email&#038;utm_campaign=dreamvertising-could-be-the-next-big-thing&#038;_u=h%2fuM1G5nymc%3d\" target=\"_blank\" rel=\"noopener\">Dreamvertising could be the next big thing<\/a><\/li>\n<li><a href=\"https:\/\/www.fastcompany.com\/90711438\/4-ways-to-build-career-advancing-connections-in-a-hybrid-era\" target=\"_blank\" rel=\"noopener\">4 ways to build career-advancing connections in a hybrid era<\/a><\/li>\n<li><a href=\"https:\/\/www.marketingdive.com\/news\/looking-ahead-9-trends-that-will-steer-marketing-in-2022\/616935\/\" target=\"_blank\" rel=\"noopener\">9 trends that will steer marketing in 2022<\/a><\/li>\n<li><a href=\"https:\/\/corp.smartbrief.com\/original\/2022\/01\/how-you-can-become-more-resilient-this-year\" target=\"_blank\" rel=\"noopener\">How you can become more resilient this year<\/a><\/li>\n<\/ul>\n<p><strong>Please share what you\u2019re reading by tweeting #FGFreads or <a href=\"mailto:info@zenergycom.com\">DM<\/a> us.<\/strong><\/p>\n<h3>#FGFStory: Turning Non-Recyclable Plastic into Building Blocks<\/h3>\n<p>An LA-based startup is proving that we don\u2019t need more landfills for non-recyclable plastics, rather they can be turned into building blocks. ByFusion\u2019s patented machines, known as Blockers, shred plastic and then apply mass multiplied by acceleration repeatedly until it fuses. Called \u201cByBlocks,\u201d they are a simple 16\u2033 x 8\u2033 x 8\u2033 blocks that can be used to build bus stops, fences, retaining walls, curtain walls, public terraces, and more.<\/p>\n<p><strong><a href=\"https:\/\/vimeo.com\/348298745\/345b7a55f0\" target=\"_blank\" rel=\"noopener\">Watch a durability comparison<\/a> between the ByBlocks and classic, hollow cement blocks.<\/strong><\/p>\n<h3>Four Principles to Managing a Crisis<\/h3>\n<p>The more you understand the strengths and weaknesses of your business, the more you can maintain control when a crisis hits. Here are four managing principles to consider during a crisis:<\/p>\n<ul>\n<li>Focus on what you can control.<\/li>\n<li>Create your own trajectory.<\/li>\n<li>Be in constant communication.<\/li>\n<li>Instill pride in your mission.<\/li>\n<\/ul>\n<p><strong>#ProTip:<\/strong> Clear and constant communication with stakeholders is the hallmark of great leadership.<\/p>\n<p><strong>Need help with a crisis management plan? <a href=\"mailto:info@zenergycom.com\">DM<\/a> us.<\/strong><\/p>\n<p>#GraphicDesign<\/p>\n<h3>10 Ways Infographics Benefit Your Content Strategy<\/h3>\n<p>Are you using infographics as part of your content strategy? You may be missing out on valuable digital marketing opportunities if not. Infographics are an aesthetically pleasing way to summarize data and share information in a more compelling, engaging way with content consumers.<\/p>\n<p>Here are 10 reasons why you should be using infographics:<\/p>\n<ul>\n<li>Improve decision-making as visuals have been proven to speed up the rate at which information is processed.<\/li>\n<li>Increase your content\u2019s exposure.<\/li>\n<li>Enhance content shareability.<\/li>\n<li>Build brand credibility. Creating interesting and informative graphics can help people learn more about your business and be seen as a voice of authority.<\/li>\n<li>Complement your branding strategy. When done right, your target audience will be able to discern your brand\u2019s infographics from others.<\/li>\n<li>Build high-quality backlinks enabling higher organic rankings in search engines.<\/li>\n<li>Drive more traffic to your site, improving your ROI, and increasing conversion rates.<\/li>\n<li>Tell a story by using visual aids such as charts, graphs, or diagrams to communicate complex concepts.<\/li>\n<li>Track results as long as the proper codes are put in place.<\/li>\n<li>Helps readers easily digest text-heavy content through understand for visual depiction.<\/li>\n<\/ul>\n<p><strong>Let our creative team help you design an infographic, <a href=\"mailto:info@zenergycom.com\">DM<\/a> us.<\/strong><\/p>\n<h3>Took a photo that you are proud of?<\/h3>\n<p>Send it along and our team will select amongst those submitted to be featured in our next FGF.<\/p>\n<h3 style=\"text-align:center;\">Monte Rosa is a mountain massif in the eastern part of the Pennine Alps, between Italy and Switzerland. It is the second highest mountain in the Alps and western Europe, after Mont Blanc.<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Three Things to Know About the Metaverse The \u201cnew\u201d world: A metaverse primer: Companies should see the metaverse as the evolution of the internet or smartphones, but instead of interacting with keyboards or touchscreens, users are immersed in interactive environments, making them captive and active participants in cyberspace. What the metaverse means for retail today, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2535,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/2534","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/comments?post=2534"}],"version-history":[{"count":1,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/2534\/revisions"}],"predecessor-version":[{"id":2537,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/posts\/2534\/revisions\/2537"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/media\/2535"}],"wp:attachment":[{"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/media?parent=2534"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/categories?post=2534"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand.zenergycom.com\/fr\/wp-json\/wp\/v2\/tags?post=2534"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}